channel, time on page, previous visit history, and custom variables
We’ve added 11 new audience filters to A/B Test targeting. You can now serve different page content based on how visitors found you, how engaged they are, and any data…
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Google Algorithm Update Timeline – Full History List for SEOs
Google is consistently updating its algorithm to ensure it is serving up the best and most relevant pages for visitors. This page covers all of the Google algorithm updates for…
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Your Organic Competition Isn’t Always Your Direct Competition
You know your business best. Therefore, you can likely name your direct competitors the second you’re asked. But when it comes to SEO and organic search, there is a much…
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A Step-by-Step Look at How AI Agents Browse and Act on Websites
AI agents, including ChatGPT, Claude, Gemini, Perplexity, and the browser agents built on top of them, already generate more than 50 billion website requests a day. A growing share comes…
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How to Identify, Filter & Prevent It
Your website traffic jumps 40% in a month. At first glance, that sounds like great news. Organic traffic is up. Direct sessions have climbed. Users are visiting more pages than…
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Google tests channel prioritization controls for Performance Max
Google is testing a new Performance Max channel setting that could give advertisers a direct way to tell the algorithm which channels they value more — a notable departure from…
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Peec AI alternatives for AI visibility monitoring in 2026
Peec AI alternatives are AI visibility platforms that go beyond monitoring to help marketing teams close citation gaps, connect AI search data to CRM attribution, and run programs across multiple…
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Crazy Egg vs. Optimizely: Each Tool’s True Strengths
Can’t decide which is better for your team, Crazy Egg or Optimizely? Crazy Egg is a better choice if you need an all-in-one website optimization platform with heatmaps, session recordings,…
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How to Think Like CRO Expert Craig Kistler
Craig Kistler, who leads experimentation at Signet Jewelers, is the latest expert to open up their playbook for our Testing Mind Map series. These interviews look past the tidy version…
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Black Friday 2026: A Uniquely High-Stakes Quarter
For most retailers, Black Friday and the wider Q4 period represent the single biggest revenue window of the year. That’s true every year. What’s different this year is how much…
