How ad platforms count and report conversions differently
If you run paid media, you already know the feeling. Google Ads says you drove 400 conversions last month. Meta claims another 250. Microsoft adds 60 more. Add them up,…
-
-
AI email marketing tools: Our top picks for 2026
Marketers are turning to AI-powered tools to scale relevance without increasing manual effort as inbox competition increases and performance expectations rise. AI email marketing tools are rapidly reshaping how teams…
-
Why Your Google Shopping CTR Is Terrible (And It Has Nothing to Do With Your Bids)
After 20 years managing Google Ads and running several agencies, I’ve noticed one fundamental problem in most Google Shopping accounts: the feed is weak, not the bids, budget, or campaign…
-
34 Examples of Successful Blogs That Will Get You Inspired Now
Whether you’re starting a new blog or you’re in the marketing trenches day in and day out, inspiration can be hard to come by. Learning from other successful blog examples…
-
Local SEO for dentists: The complete guide (2026)
Local SEO for dentists helps your practice appear in Google Search, Google Maps, and other local search experiences when people in your area are looking for dental care. By optimizing…
-
3 Factors to Consider Before Starting a Blog
Image created in Canva Originally posted by Darren Rowse, Updated for 2024 Starting a blog is an adventure—a journey I’ve embarked on more times than I can count. And along…
-
CRM data migration: A practical process overview
CRM data migration is the process of moving data, workflows, and assets from one CRM to another. It matters because your CRM is the operational backbone of your revenue team, and…
-
How To Write An Email That Gets Results
Do you want to know how to write an impressionable email that builds relationships and gets results? You’re in the right place. Writing an awesome email is similar to writing…
-
Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs
This week at ProBlogger, we’re diving deep into a topic close to every blogger’s heart: how to keep the momentum going, no matter what life throws your way. Whether you’re…
-
Copywriting Friday: How to sell something ordinary
Copywriting Friday highlights the tools and techniques of persuasive content. Some of the examples may seem dated, but the principles are timeless (and critical for conversion rate optimization). Enjoy. Whatever…
