AI in Online Advertising: 5 Key Trends from June 2026
AI-referred traffic is now converting at measurably higher rates than traditional web traffic, and the data is solid enough to act on. Add to that ChatGPT Ads getting product feed…
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Future of Amazon Search: Targeting, Formats, Measurement
AI has changed how shoppers discover products long before they ever type a query into Amazon. That upstream shift is forcing brands to rethink how they approach targeting, formats, and…
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How to get the most from Microsoft Advertising campaigns
If you’re struggling to scale performance with Microsoft Advertising, you may be treating it as a place to replicate a strategy developed elsewhere. Import can get you live fast. Performance…
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Google’s AI Is Only as Good as the Data You Give It
Most conversations about AI in advertising fixate on the model: the campaign type, the bidding strategy, the creative format. The part that gets far less attention is what all of…
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How to build SaaS comparison pages buyers actually trust Build a SaaS comparison page buyers trust (examples + template)
TABLE OF CONTENTS Danielle Torrie Danielle is a member of Unbounce’s content team. She loves how writers (and great writing) can create clarity in chaos. When she’s not tightly embracing…
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What a Live CRO Audit Reveals That Your Design Agency Never Shows You
Stop losing revenue after the click! Let’s find the leak before your next ad. Get your free CRO audit at: https://www.tiereleven.com/cro/service Are you optimizing your site based on what looks…
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The Biggest Ecommerce SEO Mistake Brands Make
Posted 08-06-2026 by Helen Moving one word from the middle of a title tag to the start took a page from position two in Google to number one – more…
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One Huge Reason Why Your Brand Isn’t Showing Up in ChatGPT (And It’s Not a Tactics Problem)
TL;DR – Most ecommerce brands trying to win in AI search are focused on the wrong things: schema, LLMs.txt, chunking, markdown formatting. Those tactics don’t matter if your brand is…
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10 Paid Social Myths We Wish Would Disappear
Paid social advertising has no shortage of myths. Some are outdated, most are oversimplified, and many of them are convincing enough to make their way into strategy conversations time and…
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Prime Day 2026: Record Sales Meet Shifting Consumer Baskets
Prime Day 2026 is officially in the books, and it left brands with plenty to unpack. Let’s look at this year’s event through three major questions that define Prime Day….
